Tennis Love

I literally stopped playing in the middle of a tennis clinic because I couldn’t read the logo on a girl’s cute outfit.  


Believe me, I am a genius of discretion but I didn’t recognize the logo and I really needed to know what this fabulous outfit was!

Tennis clothing is a fairly tight family.  There are the behemoths Nike, Adidas, my personal obsession adidas by Stella McCartney and some others such as Lucky in Love, Monreal London, Fila and Chrissy by Tail.  


Attention please – there is a new kid in town and she is not messing around!  Yaffa Activewear, founded by Laura Preskin, is an entrepreneurial fashion startup that is delivering tennis gorgeousness, courtside and then off the court.
Influenced by ready to wear fashion, designed by a former fashion executive, Yaffa brings clever additions and unexpected details that absolutely set their clothes apart from the competition.  Blues, greys, brilliant whites and even spf treated pieces that reduce skin exposure to the sun.


Ruching is such a flattering addition to design, especially for the tennis set made up predominantly of women who have had children – there is only so much a daily plank can do, am I right?

Yaffa is available online and in various tennis and country clubs across the USA.  It can also be found in my closet…quite a few pieces actually, as I am a big fan!

State of Emergency!

reversecommuter is not just talking about the blizzard of 2015…

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actual dogs not snowballs

but rather which of the tennis outfits flaunted during the Australian Open will reversecommuter choose?!?!?!?

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deserted snowflakey Boston

adidas by Stella McCartney is an all time have of mine, and the Spring 2015 collection thus far is responsible for keeping this love affair going stronger than a January snowmageddon!  Spain’s Garbine Muguruza worked the new separates against Serena Williams.

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Nike is all about bright yellow, neon green and pink.

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Both Nadal and Serena were perfect models.  How fierce is that dress accompanying those muscles anyway?!?!?  The dress is not yet available through NIKE,  although the arms are attainable…at the gym!

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Sharapova’s daring red OZ nike dress with that fantastic open back has single handedly (and back handedly…teehee) answered the what to get for Valentine’s Day question!

 

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Twitter, Instagram and Facebook were all temporarily down today, but happily TennisExpress.com held strong and I was able to “in basket” like a tennis pro!

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